Tips for Standing Out at Your Next Conference

Attending a conference can be a great opportunity to learn new things, network with professionals in your field, and potentially advance your career. However, with so many attendees at these events, it can be challenging to stand out. Here are some tips on how to make the most of your conference experience and stand out among the crowd. 

Why your company should consider attending a conference

Professional development

Conferences offer a wealth of knowledge and learning opportunities for professionals in a variety of industries. By sending your employees to a conference, you are investing in their professional development and helping them stay up-to-date on the latest trends and best practices in their field.


Conferences provide a great opportunity to network with other professionals in your industry. This can help your company make new connections and potentially find new clients or partners.

Brand visibility

Attending a conference can help increase brand visibility and awareness of your company. By participating in conference events and sharing your company's expertise, you can showcase your brand to a wider audience.

Competitive advantage

Staying up-to-date on industry trends and best practices can give your company a competitive advantage in the market. Attending a conference can help you stay ahead of the curve and stay competitive.

Merch items for business conference

How to stand out In Your Next Conference

Arrive early and stay late

One way to stand out is to be the first to arrive and the last to leave. This not only shows your dedication and enthusiasm, but it also gives you the opportunity to interact with speakers and other attendees before and after the official conference events.


Conference organizers are always looking for volunteers to help with various tasks such as registration, directing attendees, and assisting with events. Volunteering not only helps you stand out, but it also gives you the chance to meet new people and learn about the inner workings of a conference.

Participate in workshops and discussion

Conferences often offer workshops and discussion groups on a variety of topics. Participating in these activities not only helps you learn more, but it also shows that you are engaged and interested in the conference content.

Network, network, network

Conferences are a great opportunity to meet and connect with professionals in your field. Make an effort to introduce yourself to as many people as possible and exchange business cards. Follow up with these contacts after the conference to continue the conversation and build relationships.

Create a professional online presence

Many conferences have online communities or forums where attendees can interact before and after the event. Create a LinkedIn profile and join these groups to connect with other attendees and showcase your expertise.

Dress for success

It may seem like a small detail, but the way you present yourself can make a big impact. Dress in professional attire that is appropriate for the conference and the industry you work in.

Bring marketing materials

If you have a business or are looking for job opportunities, bring marketing materials such as business cards, brochures, or a portfolio to share with potential clients or employers.

Follow up after the conference

After the conference, send thank you emails to the speakers and any new contacts you made. Follow up on any leads or opportunities that arose during the conference.

Stay engaged

Conferences often offer online resources and materials after the event, such as slides or recordings of presentations. Take advantage of these resources to continue learning and staying engaged with the conference content.

Share your conference experience

Write a blog post or create a social media post about your conference experience. Share your key takeaways and any new connections you made. This not only helps you stand out, but it also helps others learn about the conference and potentially attend in the future.

Branded merchandise to bring to your next conference


Packaged snacks, such as granola bars or trail mix, can be a useful branded merchandise item to bring to a conference. These can help keep conference attendees fueled and energized, and they can also help promote your brand.

Water bottle

A reusable water bottle is a practical and environmentally friendly branded merchandise item to bring to a conference. Choose a durable water bottle with your brand or company logo on it.


Depending on the location and time of year, a sweater can be a useful branded merchandise item to bring to a conference. Choose a high-quality sweater with your brand or company logo prominently displayed. Are you having a conference in spring/summer? Replace the branded sweater with a branded T-shirt!


A keychain is a small but useful branded merchandise item that can be carried around and used long after the conference is over. Choose a keychain that is durable and reflects your brand's aesthetic. A small touch to get the attention on your brand! 

Tote bag 

A tote bag can be a useful and eco-friendly way to carry conference materials. Go for sustainable material and customize it with your company’s logo on it. 

Overall, attending a conference is a great opportunity to learn, network, and advance your career. By following these tips, you can make the most of your conference experience and stand out among the crowd.